Viad Corp is a provider of experiential leisure travel and face-to-face events and marketing experiences company. The Company's segments include GES North America, GES EMEA, and Pursuit. Its GES offers a range of services and technology to event organizers and corporate brand marketers, including Core Services, Event Technology, and Audio-visual. Its Pursuit is a collection of destination travel experiences. Its GES provides a suite of services for event organizers and corporate brand marketers across four live event markets: Exhibitions, Conferences, Corporate Events, and Consumer Events. In addition, GES offers clients a suite of audio-visual services. Its Pursuit is composed of four lines of business: attractions, including food and beverage services and retail operations; hospitality, including food and beverage services and retail operations; transportation, and travel planning.