Auto Trader Group
Auto Trader Group PLC is a United Kingdom-based company that offers a digital automotive marketplace. The Company’s platform offers consumers a selection of new and used car listings, enabling them to search from the marketplace. It also offers free car valuations and a variety of motoring services and advice to consumers. It offers a finance search tool, which allows consumers to search by monthly budget. The Company offers a range of products and services to its retailer customers. It offers data intelligence solutions, such as Retail Accelerator and Retail Check, enabling retailers to buy the right stock, at the right price. Its platform enables manufacturers to advertise to the car buying audience. The Company uses its data management platform (DMP) to develop targeted audience segments for advertising and give manufacturers a proposition to reach new car buyers.