Brazil New Car Sales Hit Highest Since 2014

2026-08-07 14:30 By Larissa Caser 1 min. read

Brazil's new vehicle sales rose 2.6% month-over-month to 279.5 thousand units in July 2026, rebounding from a 0.8% decline in June, marking the highest level since December 2014.

Electrified vehicles continued to gain market share, accounting for 23.5% of total registrations, up from less than 11% a year earlier, rising to record registrations of 25.8 thousand fully electric vehicles.

Truck sales continued to recover, rising 19.4%, aided by financing incentives under the Move Brasil program, while bus sales remained weak, slowing to 1.9% from 36.7% in the prior month, and down 10.7% so far this year due to delays in the Caminhos da Escola program.

Compared with a year earlier, sales jumped 14.9%, marking the strongest monthly performance of 2026 despite the school holiday period.

In the first seven months of 2026, total vehicle sales exceeded 1.7 million units, up 17.9% from a year earlier, as sales of electrified models surged 120.8%.



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Brazil New Car Sales Hit Highest Since 2014
Brazil's new vehicle sales rose 2.6% month-over-month to 279.5 thousand units in July 2026, rebounding from a 0.8% decline in June, marking the highest level since December 2014. Electrified vehicles continued to gain market share, accounting for 23.5% of total registrations, up from less than 11% a year earlier, rising to record registrations of 25.8 thousand fully electric vehicles. Truck sales continued to recover, rising 19.4%, aided by financing incentives under the Move Brasil program, while bus sales remained weak, slowing to 1.9% from 36.7% in the prior month, and down 10.7% so far this year due to delays in the Caminhos da Escola program. Compared with a year earlier, sales jumped 14.9%, marking the strongest monthly performance of 2026 despite the school holiday period. In the first seven months of 2026, total vehicle sales exceeded 1.7 million units, up 17.9% from a year earlier, as sales of electrified models surged 120.8%.
2026-08-07
Brazil New Vehicle Sales Slip in June
Brazil's new vehicle sales edged down 0.8% month-over-month to 272,500 units in June 2026 after surging 10.6% in May. A new Provisional Measure introduced a government-backed discount program for new vehicles aimed at promoting sustainability and fleet renewal. Its effects only began to emerge in the final week of June but were enough to make it the second-best sales month of the year. Around 79,000 discounted vehicles had been delivered to dealerships but were not yet registered, pointing to stronger sales in July. Passenger car sales fell 0.8%, while light commercial vehicle sales declined 4.9%. In contrast, truck sales rose 15.9% and bus sales jumped 36.7%.
2026-07-07
Brazil Vehicle Sales Jump in May
New vehicle sales in Brazil jumped 10.6% month-on-month to 274,700 units in May 2026. The month posted the highest average daily sales since December 2014, with 13,700 vehicles sold per day. Electrified models accounted for a record 19.5% of total sales. Fully electric vehicles reached a new high of 21,000 units, while hybrid models totaled 30,700 units. Imported vehicle sales amounted to 55,000 units in May and 223,000 units in the first five months of the year, up 17.4% and outpacing the growth of domestically produced vehicles. By origin, imports from China surged 86.6%, while those from Argentina fell 16.8%. Exports remained a concern, with shipments totaling 37,400 vehicles in May, marking a second consecutive monthly decline. Cumulative sales surpassed the 1 million-unit mark.
2026-06-12