Thailand Consumer Sentiment Falls to 3-1/2- Year Low

The University of the Thai Chamber of Commerce's Consumer Confidence Index increased to 50.7 in June 2026 from 49.5 in the previous month, which was its lowest level since November 2022. It was the first increase since February and the highest reading in three months, helped by lower oil prices and new government support. Consumers' concerns over the Middle East conflict eased as the conflict moderated, leading to lower domestic and global oil prices. The government's initial economic stimulus measures also boosted consumer confidence, supporting domestic purchasing power. This contributed to the broader recovery of the Thai economy and improved the cost of living for consumers.

The University of the Thai Chamber of Commerce’s Consumer Confidence Index fell to 49.5 in May 2026 from 50.6 in the previous month, marking its lowest level since November 2022. The decline was largely driven by concerns over tensions in the Middle East and persistently high oil prices, which are expected to raise living costs and weigh on economic growth. To help ease cost-of-living pressures, authorities have launched a THB 176 billion consumer subsidy program. Nevertheless, the university said consumers are likely to remain cautious about spending in the near term amid uncertainty surrounding regional developments and the effectiveness of government support measures.

The University of the Thai Chamber of Commerce’s Consumer Confidence Index declined to 50.6 in April 2026 from 51.8 in March, marking the lowest level since last August. The decline came amid higher energy prices due to the impact of conflicts in the Middle East, while farmers face higher fertilizer costs and weaker prices for their products. As a result, households trimmed discretionary spending, which could slow the wider economy. Confidence in the overall economy, employment, and future income weakened, while both investment and consumption eased. However, positive sentiment stemming from stable policies and government measures to support living costs for vulnerable groups helped limit the fall. Government efforts to ease prices for consumer goods and support vulnerable groups, along with improving tourist arrivals, could help some service businesses.