Vietnam Retail Sales Growth Strongest Since 2023

Retail sales in Vietnam rose by 14.8% year-on-year in June 2026, accelerating from an 11.8% increase in the previous month and marking the strongest growth since January 2023. All major categories recorded stronger growth, with retail sales of goods, representing 75.6% of total activity, increasing 13.4% after rising 11.3% in May. Sales also strengthened further in accommodation, food, and beverage services (19.7% vs. 15.4%), travel and tourism (24.9% vs. 15.4%), and other services (17.9% vs. 10.8%). In the first half of 2026, total retail sales rose 12.9% compared with the same period a year earlier.

Retail sales in Vietnam rose by 11.8% year-on-year in May 2026, following a 12.1% increase in the previous month. Growth remained broadly based across key categories, with retail sales of goods, accounting for 75.9% of total activity, rising 11.3% (vs 12.2% in April). Services-related segments also continued to outperform, with accommodation and food services as well as travel and tourism services both posting strong gains of 15.4%. Other services increased by 10.8% from 9.4% in April. For the first five months of the year, total retail sales expanded by 11.2% compared with the same period a year earlier.

Retail sales in Vietnam rose 12.1% year-on-year in April 2026, matching March’s pace and remaining at the strongest growth since March 2023. Gains were broad-based across all components: retail goods eased slightly (12.2% vs 12.4% in March), accommodation and food services accelerated (14.1% vs 13.9%), tourism-related activities remained solid despite moderating (6.5% vs 11.5%), and other services picked up (9.4% vs 7.6%). For the first four months of the year, retail trade expanded 11.1% compared with the same period in 2025.